In addition to marketing, social media management, copywriting, and creating content for a number of reputable businesses, I am proud to serve as the Brand Manager for Levity Brewing Company, Noble Stein Brewing Company, Reclamation Brewing Company, and Spoonwood Brewing Company, all great local breweries delivering fresh, quality product to beer enthusiasts all over Pittsburgh. My mission is to enhance the visibility of these brands throughout our region and beyond by actively increasing their distribution exposure and releasing more of their innovative beers into the wild. At the same time, I strive to deliver the freshest product to craft beer destinations within our local distribution footprint, providing a taproom-esque beer experience for consumers who may not be able to make their way to the brewery.
Each brewery has their own unique story, but all share one common thread: delivering high-quality, great-tasting liquid at each and every juncture.
The Constantly Changing Craft Beer World
Overall, beer distribution is changing. Nationwide, we have more than exceeded the number of operating breweries that existed pre-Prohibition and there’s no sign of a slow down anytime soon. Many of those breweries are distributing large amounts of beer to markets across the country, thus giving enthusiasts a wide variety of options to choose from at local beer distributors, bottle shops, and bars wherever they venture.
At the same time, local breweries continue to rise and many craft beer destinations have turned their attention to these homegrown products. The new brewery model is not solely based on building a large distribution footprint, but rather driving enthusiasts directly to their taproom in order to improve margins on each barrel of beer produced. With breweries in seemingly every neighborhood, breweries who have built large, nationwide distribution footprints have re-evaluated their reach as sales have been affected by the sheer volume of local beer flowing from state to state.
In other words, the likelihood of a beer shortage in the United States anytime soon is slim to none – and slim has already packed his bags.
For smaller breweries focusing on delivering the ultimate taproom experience to consumers, small-scale distribution is a vital element that can introduce a beer enthusiast to locally-born products. This is where my focus lays for the four breweries I represent. We strive to put fresh product in the hands of destinations and give them the opportunity to showcase these offerings to their customers. In turn, should the customers be impressed with these offerings, the likelihood of them visiting the brewery in the future increases. And, if not, they know they can always rely on their favorite watering hole to carry the very best local product available.
My Sales Process
Getting your hands on the freshest local beer in town is quite simple. I can facilitate your orders with all four of the breweries I represent and deliver beer to you in a timely fashion. I also specialize in helping you pre-order beer, which allows you to A) plan your inventory accordingly and B) get your hands on beer as fresh as it comes. In just about every case, pre-ordering beer means it will be kegged and in your hands within a matter of days…giving you an extremely fresh product that customers will love! Typical turnaround time on pre-ordered beer is 2-3 weeks and my weekly pre-order sheets will give you an idea what’s in the tank for each brewery.
Spoonwood Brewing is partnered with Brentwood Distributing. If you are already accustomed to ordering beer through Brentwood, you can let me know which Spoonwood beers you’d like to order and I’ll be sure it gets earmarked for you when you place your next Brentwood order. If you’re not accustomed to ordering through Brentwood, simply place your order directly with me and I will facilitate everything for you.
Levity, Noble Stein, and Reclamation all self-distribute. Deliveries typically happen once a week. When you place an order with me, I will coordinate everything from order placement to arranging delivery.
Pre-order and available beer emails go out on Monday and Tuesday. Each Monday, you’ll receive information for beers from Levity and Noble Stein. Each Tuesday, Spoonwood and Reclamation.
Please take a brief moment to subscribe to my weekly distribution list so you receive up-to-date beer info each week! Also, click on the images below for each brewery to be connected to their websites to learn more about the brands and their beers.
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