SHOW NOTES Facebook is a widely-used social media platform. Like, really widely used. We share our lunches, post our #sweatyselfies, and comment with GIFs. It’s for whatever you want to use it for. But when you use it as a business, you have to be more strategic. Used the right […]
It should go without saying that you and those under your employ should strive to create the best consumer experience possible for every person who chooses to invest time and money into you. Whether you’re a restaurant, provide goods or services, or offer something that solves a customer’s problem, your […]
SHOW NOTES We all have the power to be critics. We can instantly tweet about a meal we had, complain to a business by tagging them on Facebook, and bombard them with negative messages via Instagram and its Stories feature. That’s why creating a good customer experience must be at […]
Don’t cut corners in your marketing! There are many elements that go into building up your brand and you have to take it seriously. When you cut a corner to try to save time or money, it ends up backfiring and you could turn off potential customers and lose whatever […]
Email marketing: if social media went away (ha!) email marketing is one of the only ways you’d reach your customers. It’s also the only place where you can control the exposure to your content. An email will be waiting in someone’s inbox; you can’t say that about social media. In […]
Welcome to the World Premiere of Decent Exposure! We’ll be discussing all things marketing, from websites to social media to proofreading. Websites have been around for decades and we all know a good website from a bad one when we visit it. It’s an extension of your business and brand […]