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Back Home
  • Search
  • Meet Jason
  • Free Discovery Call
  • Bombtrack Media
  • Work With Me
  • Testimonials
  • Podcasts
    • Podcasting Strategy Simplified
    • Podcast Theory (retired)
  • FAQs

Meet Jason

Greetings! I'm the Founder of Bombtrack Media and, as a Podcast Strategist, I help brand leaders and professionals leverage the podcast medium with confidence, clarity, and purpose.

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Testimonials

I'm dedicated to making podcasting accessible to brands of all sizes, emphasizing a Strategy First approach to elevate growth. Discover what happy clients have said about working with me.

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Free Discovery Call

Starting a podcast is easy. Maintaining and growing a podcast is what counts. If you're looking to leverage podcasting to grow your brand, it starts with strategy, mindset, and clarity.

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Check Out Podcasting Strategy Simplified On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube Launching a podcast feels simple at first. You choose a topic, buy a microphone, and start recording. What most business leaders discover later is that enthusiasm does not replace strategy. If you want your podcast to support your […]

11 Lessons I’ve Learned In 11 Years of Podcasting

Check Out Podcasting Strategy Simplified On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube How to Rebrand a Podcast for Growth Rebranding a podcast starts with evaluating whether your current name supports your goals. A strong podcast name should clearly communicate your topic, include relevant keywords for search visibility, and attract the […]

Thinking About Rebranding Your Podcast? Here’s 5 Things You Need …

A lot of podcast traditionalists will tell you the only way to build your show is through weekly production. Others will take that belief one step further and say you need multiple episodes per week. You can choose to buy in to these philosophies if you wish, but I encourage […]

Start Your Podcast Series The Easy Way

Check Out Let’s Blow This Up On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube September 26th thru 28th, 2025 will go down in history as a weekend that changed the game.  At least in the podcast world. Hundreds of podcast enthusiasts, content creators, hosts, strategists, and more convened in Charlotte, North […]

An Empowered Podcasting Conference 2 Retrospective with Jason Cercone

Look, Mom…I’m published in Podnews! The idea that every podcast has to publish a new episode weekly forever and ever is extremely outdated. Yet that expectation still gets pushed in online communities, often without context or consideration for what actually works for you as a creator. In a recent article […]

AS SEEN IN PODNEWS: Stop Saying Podcast Seasons Don’t Work…

Check Out Let’s Blow This Up On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube Show Notes It’s time to bring the curtain down on Season 3 of Let’s Blow This Up and, as is tradition on this show, we’re going to close things up in style. If you’ve been on this […]

The Let’s Blow This Up Season 3 Livestream Finale w/ …

Check Out Let’s Blow This Up On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube Show Notes It’s the final installment in the Season 3 Solo Series of Let’s Blow This Up and, before we hit the pause button for a couple months, let’s take a few minutes to reflect on how this season […]

Let’s Blow This Up Season 3 Recap: What I Learned …

Check Out Let’s Blow This Up On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube When it comes to promoting new podcast content, many creators and marketers rely heavily on social media to promote their episodes. While that tactic has its place (and can be effective if done properly), it’s not enough […]

14 Unusual Ways to Promote Your Podcast That Actually Pay …

Check Out Let’s Blow This Up On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube Why Producing a Podcast in Seasons Is the Smartest Move for Your Brand Creating a podcast in seasons (or a series) helps business owners stay focused, avoid burnout, and generate more effective content. A season-based format breaks […]

How to Establish Authority & Tighten Content Focus With Podcast …

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