When it comes to podcasting, one of the biggest obstacles that stands in the way of producing a high-quality, consistent show is time. Sometimes, the demands of making a podcast each and every week can overwhelm you to the point that other priorities take precedence, thus leading to inconsistent productions […]
Podcasting Tips
18 posts
If growing your audience is your biggest priority and my guess is, if you’re a podcaster, it is, then you need to evaluate HOW you’re growing your audience. Everyone gets so fixated on growth, they ignore the fact that the answers they need to successfully grow an ENGAGED audience are […]
Finding a way to generate revenue from your podcast is a big motivator for podcast creators. However, it’s important to understand that podcasting is not a get rich quick scheme. It’s important to crush the thought that millions of dollars are going to fall in your lap just because you […]
Overediting may be one of the most polarizing subjects in the podcasting space. There are many that firmly believe that removing um, uh, like, y’know, lip smacks, and other inaudibles makes the conversation sound less natural, while others believe it’s the job of a good podcast editor to remove fillers […]
Getting behind in podcast production is the last place you want to be. When this happens, your content suffers. If you are committed to keeping your schedule, you’ll rush to get something put together and the quality of that production may suffer. Or, you may end up delaying the release […]
A value proposition is one of the most important elements in your brand message. According to wordstream.com, a value proposition tells prospects why they should do business with you rather than your competitors and makes the benefits of your products or services crystal clear from the onset. In other words, […]
One of the great things about podcasts is that it reaches people in multiple ways. But did you know that your one podcast episode can serve up to SEVEN different purposes?! That’s right, you can repurpose the content that built your latest podcast and use it across multiple channels on […]
This Week On Pod Theory, we are going to discuss how to bounce back if your podcast has podfaded, why spamming the podcast community will get you nowhere and what you should do instead, some ways to collect reviews for your podcast and add to your credibility, the best way […]
Building a podcast for your brand is not unlike any other content strategy you’ve used in the past. Whether it was blogs, social media, email, video, or any other form of communication your implemented to engage your audience and turn them into customers, there were deliberate steps that needed to […]