The Power of Personal Brand Your personal brand is your greatest asset. It tells the world who you are, what you do, and why you’re the resource that can provide solutions to one’s problems. When you build your personal brand effectively, you will position yourself as an authority, a thought […]
Podcasting Tips
When it comes to podcasting, one of the biggest obstacles that stands in the way of producing a high-quality, consistent show is time. Sometimes, the demands of making a podcast each and every week can overwhelm you to the point that other priorities take precedence, thus leading to inconsistent productions […]
If growing your audience is your biggest priority and my guess is, if you’re a podcaster, it is, then you need to evaluate HOW you’re growing your audience. Everyone gets so fixated on growth, they ignore the fact that the answers they need to successfully grow an ENGAGED audience are […]
Finding a way to generate revenue from your podcast is a big motivator for podcast creators. However, it’s important to understand that podcasting is not a get rich quick scheme. It’s important to crush the thought that millions of dollars are going to fall in your lap just because you […]
Overediting may be one of the most polarizing subjects in the podcasting space. There are many that firmly believe that removing um, uh, like, y’know, lip smacks, and other inaudibles makes the conversation sound less natural, while others believe it’s the job of a good podcast editor to remove fillers […]
Getting behind in podcast production is the last place you want to be. When this happens, your content suffers. If you are committed to keeping your schedule, you’ll rush to get something put together and the quality of that production may suffer. Or, you may end up delaying the release […]
On the surface, solo podcasting can seem a bit intimidating. Yes, it’s just you and your microphone building your episode, but there are a couple dynamics that come into play that can throw you off. For one, there’s the thought that you’re talking to yourself. This is absolutely not the […]
A value proposition is one of the most important elements in your brand message. According to wordstream.com, a value proposition tells prospects why they should do business with you rather than your competitors and makes the benefits of your products or services crystal clear from the onset. In other words, […]
One of the great things about podcasts is that it reaches people in multiple ways. But did you know that your one podcast episode can serve up to SEVEN different purposes?! That’s right, you can repurpose the content that built your latest podcast and use it across multiple channels on […]