Getting behind in podcast production is the last place you want to be. When this happens, your content suffers. If you are committed to keeping your schedule, you’ll rush to get something put together and the quality of that production may suffer. Or, you may end up delaying the release […]
podcasting tips
33 posts
A brand podcast is a very strong way to amplify your brand message, reach your audience in a dynamic, innovative way, establish authority within your niche, and bring more warm leads into your business. A podcast is no different than any other content strategy you’ve used up to this point […]
Social media is a pretty big part of our lives. In numerous ways, it’s changed the landscape of civilization. That, combined with the evolution of the smartphone, has completely changed the way we function on a day to day basis. According to zdnet.com, the average American spends 5.4 hours per […]
A value proposition is one of the most important elements in your brand message. According to wordstream.com, a value proposition tells prospects why they should do business with you rather than your competitors and makes the benefits of your products or services crystal clear from the onset. In other words, […]
One of the great things about podcasts is that it reaches people in multiple ways. But did you know that your one podcast episode can serve up to SEVEN different purposes?! That’s right, you can repurpose the content that built your latest podcast and use it across multiple channels on […]
Building a podcast for your brand is not unlike any other content strategy you’ve used in the past. Whether it was blogs, social media, email, video, or any other form of communication your implemented to engage your audience and turn them into customers, there were deliberate steps that needed to […]
When you initially launch your podcast, you most likely have a lot of ideas for content. Your best move is to sit down and list out every possible idea for an episode you have. Don’t worry so much about attaching a guest to each idea – this is something you […]
When recording your podcast, it’s important to choose a location that will deliver high-quality sound. And capturing high-quality sound does not require you to be in an actual studio, believe it or not. Having access to a professional recording studio is a great thing if it’s at your disposal. But […]
Over 1 Million active podcasts and growing. A steady number of new listeners getting more into podcasts every day. A fun, innovative way to reach your audience. These are just a few of the many advantages that podcasting offers brands looking to engage with their fan base. So, with that […]