Check Out Podcasting Strategy Simplified On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube Launching a podcast feels simple at first. You choose a topic, buy a microphone, and start recording. What most business leaders discover later is that enthusiasm does not replace strategy. If you want your podcast to support your […]
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Check Out Podcasting Strategy Simplified On Your Favorite Platform Apple Podcasts | Spotify | Amazon Music | iHeartRadio | Podchaser | YouTube How to Rebrand a Podcast for Growth Rebranding a podcast starts with evaluating whether your current name supports your goals. A strong podcast name should clearly communicate your topic, include relevant keywords for search visibility, and attract the […]
A lot of podcast traditionalists will tell you the only way to build your show is through weekly production. Others will take that belief one step further and say you need multiple episodes per week. You can choose to buy in to these philosophies if you wish, but I encourage […]
Look, Mom…I’m published in Podnews! The idea that every podcast has to publish a new episode weekly forever and ever is extremely outdated. Yet that expectation still gets pushed in online communities, often without context or consideration for what actually works for you as a creator. In a recent article […]
So you want to start a podcast. Congratulations! Many, many brands and professionals in numerous niches are right there with you, looking for the best way to leverage the medium and bring quality content to their audience. But make no mistake about it: podcasting is not easy. The barriers to […]
A podcast is a tremendous way to communicate with your audience and connect with like-minded professionals in your niche. Business leaders worldwide leverage podcasts on a daily basis to amplify their message and build trust with target customers. But when it comes to launching a successful podcast, there are several […]
If you listen to my podcast, Evolution of Brand, you’ve heard me talk about how this show is an amalgam of all my years of podcast experience. I combined my (at that point) seven years of experience and self-education in podcasting together with inspiration I drew from podcasts I consumed […]
When it comes to podcasting, one of the biggest obstacles that stands in the way of producing a high-quality, consistent show is time. Sometimes, the demands of making a podcast each and every week can overwhelm you to the point that other priorities take precedence, thus leading to inconsistent productions […]
Finding a way to generate revenue from your podcast is a big motivator for podcast creators. However, it’s important to understand that podcasting is not a get rich quick scheme. It’s important to crush the thought that millions of dollars are going to fall in your lap just because you […]