A podcast is a tremendous way to communicate with your audience and connect with like-minded professionals in your niche. Business leaders worldwide leverage podcasts on a daily basis to amplify their message and build trust with target customers. But when it comes to launching a successful podcast, there are several […]
podcasting tips
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If you listen to my podcast, Evolution of Brand, you’ve heard me talk about how this show is an amalgam of all my years of podcast experience. I combined my (at that point) seven years of experience and self-education in podcasting together with inspiration I drew from podcasts I consumed […]
When it comes to podcasting, one of the biggest obstacles that stands in the way of producing a high-quality, consistent show is time. Sometimes, the demands of making a podcast each and every week can overwhelm you to the point that other priorities take precedence, thus leading to inconsistent productions […]
Finding a way to generate revenue from your podcast is a big motivator for podcast creators. However, it’s important to understand that podcasting is not a get rich quick scheme. It’s important to crush the thought that millions of dollars are going to fall in your lap just because you […]
Overediting may be one of the most polarizing subjects in the podcasting space. There are many that firmly believe that removing um, uh, like, y’know, lip smacks, and other inaudibles makes the conversation sound less natural, while others believe it’s the job of a good podcast editor to remove fillers […]
Getting behind in podcast production is the last place you want to be. When this happens, your content suffers. If you are committed to keeping your schedule, you’ll rush to get something put together and the quality of that production may suffer. Or, you may end up delaying the release […]
A brand podcast is a very strong way to amplify your brand message, reach your audience in a dynamic, innovative way, establish authority within your niche, and bring more warm leads into your business. A podcast is no different than any other content strategy you’ve used up to this point […]
Social media is a pretty big part of our lives. In numerous ways, it’s changed the landscape of civilization. That, combined with the evolution of the smartphone, has completely changed the way we function on a day to day basis. According to zdnet.com, the average American spends 5.4 hours per […]
A value proposition is one of the most important elements in your brand message. According to wordstream.com, a value proposition tells prospects why they should do business with you rather than your competitors and makes the benefits of your products or services crystal clear from the onset. In other words, […]