Back on Episode 125 of Pod Theory, Travis Brown and I talked about vanity metrics and not getting consumed with download numbers. These stats can be deceiving and don’t provide an accurate depiction of what’s truly happening with your podcast. Still, we know this is something that many podcasters are […]
86,400 seconds. 1,440 minutes. 24 hours. These three numbers are something each and every one of us has in common. This is how much time we have any given day to make big things happen. Yet, despite all of us having the same amount of time to work with each […]
Building a quality podcasts can result in a lot of great gains. One of those gains, naturally, is monetization. When you create a value-driving machine, it can bring you solid financial (and non-financial as well) returns if you do things properly. The problem is this: some podcasters think monetization is […]
Season 2 of Pod Theory is dedicated to debunking some of the common myths and misconceptions floating around the podcast ecosystem. And to do this debunking in grand fashion, I am welcoming the show’s first-ever Featured Co-Host for the entire season – Travis Brown, podcaster extraordinaire and Founder of PodDecks. […]
There’s a common misconception out there that starting a podcast will make you rich overnight. I honestly can’t comprehend where that mindset came from because ask ANY podcaster who has launched a show and they’ll tell you…it’s quite frankly not the case. In the brief clip below from the […]
If growing your audience is your biggest priority and my guess is, if you’re a podcaster, it is, then you need to evaluate HOW you’re growing your audience. Everyone gets so fixated on growth, they ignore the fact that the answers they need to successfully grow an ENGAGED audience are […]
Once you’ve landed a podcast interview, the next thing on your agenda is to be ready to have a great interview. However, there are some things that could potentially happen before (and during) your interview that could damage your credibility and lead to minimal to no value coming from your […]
Being a guest on podcasts is the most powerful way to build your brand. You can establish your authority in your niche, position yourself as a thought leader and a resource, connect with new audiences, build backlinks to your website, and much more. In this video on my YouTube channel, […]
Podcast Movement 2021 is officially in the history books. Nashville, Tennessee was alive and booming with thousands of podcasters in town to learn, share, grow, and network. It was a week full jam-packed with value and getting the takeaways narrowed down to five was a bit of a challenge. But, […]