PREVIOUSLY RECORDED LIVE ON 6.12.24 You've probably heard me say that podcasting features a lot of moving parts. I'm not saying it just to say it. It's the truth. But in addition to that, it also features a ton of tremendous benefits that will lead to significant gains in your […]
Yearly Archives: 2024
This episode of Podcast Theory Live focuses on how to get the most from podcasting and how hosts and guests can work together to bring value to the audience.
PREVIOUSLY RECORDED LIVE ON 6.5.24 If you've spent any time on social media lately, you've learned these networks – Facebook, Instagram, TikTok, etc. – have become less about organic content and more about advertising. Depending on your point of view, that can be a good thing or a bad thing. […]
There are a number of reasons you should lean into podcasting for your brand, including but not limited to: The ability to communicate with current and potential customers The ease of sharing information on your specialties The strength of positioning yourself as a resource, thought leader, and authority in your […]
*PREVIOUSLY STREAMED LIVE 5.28.24* In this installment of Let's Blow This Up Live, I was joined by the man, the myth, the legend – Wylie McGraw for a very in-depth, unscripted conversation about: whiskey bull riding serving in the military baseball broken coaching models unfucking your mindset why humans crave […]
*PREVIOUSLY STREAMED LIVE 5.29.24* In order to succeed at podcasting, it's important to establish the right mindset and set clear, realistic expectations for your efforts. It's also imperative to build your content around a subject you're passionate about and create said content in a way that fits your schedule and […]
Podcast guest appearances are a powerful way to network, increase visibility, and position yourself and your brand as a go-to resource in your niche.
You need to be smart and strategic when creating podcast content. Here are five BIG mistakes brands make when attempting to execute these strategies.
In the Season 1 finale of Let's Blow This Up, Jason Cercone shares strategies and insights for leveraging podcasting for your brand, as well as the importance of building your podcast with the right strategy and the right mindset.