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Evolution of Brand

Evolution Revisited: Episode 028 Takeaways, More Love For Podcasting, Episode 030 Preview

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In this installment of Evolution Revisited, I’m taking a look back at Episode 028 and sharing some of my big takeaways from my conversation with Samantha Lee Wright, the Founder of Pineapple Podcast Academy.
 
I’m also sharing some additional thoughts of my own on podcasting, including why how podcast guest marketing campaigns can help you grow your brand AND bring new listeners to your podcast and several reasons why you can’t get hung up on the flawed vanity metric that is download numbers.
 
Finally, I’ve got a clip from Episode 030 of Evolution of Brand featuring DP Knudten, author of NonFiction Brand and the host of the NonFiction Brand podcast.

AUTHOR

Jason Cercone
Jason Cercone is a creative professional, strategist, podcaster, connoisseur of steak and chicken wings, and all-around well-adjusted bon vivant making his residence in Pittsburgh, PA. He is the Founder of Cercone Consulting where he helps entrepreneurs, leaders, and professionals maximize the brand-building power of the podcast medium to establish authority and accelerate growth. He's also the host of Evolution of Brand, a podcast featuring self-defined entrepreneurs and professionals sharing inspirational stories and tactical brand-building strategies. When he isn't chained to a microphone producing words to live by, you'll find him consuming good bourbon and a cigar, obsessing over his fantasy football lineups, and doing everything in his power to break 80 on the golf course. You can connect with Jason directly at jason@jasoncercone.com

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