Position Your Brand For Bulletproof Growth & Results with Gail Doby | Evolution of Brand EP143

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Episode 143 Quick Summary

In Episode 143 of Evolution of Brand, Jason Cercone shares the mic with Gail Doby, the Chief Vision Officer and Co-Founder of Gail Doby Coaching & Consulting. Throughout this conversation, you’ll discover the transformational moves Gail made to push her brand through the COVID-19 pandemic, tips and strategies to position your brand for exceptional growth and success, how Gail has leaned into podcasting and used it to elevate her personal brand, and how to leverage public speaking and communication skills when speaking on stage AND on podcasts.

The Goods From Gail Doby

  • Check out Gail’s newly-branded company website | thepearlcollective.com
  • Connect with Gail directly at gaildoby.com
  • Pick up a copy of Gail’s book Business Breakthrough: Your Creative Value Blueprint to Get Paid What You’re Worth | Click here

Top 3 Takeaways From This Value-Packed Conversation

  • As we learned during the COVID-19 pandemic, things can happen that are often out of our control and we can’t let those happenings dictate how we operate within our brands. Always accentuate the positives and find the best way to push forward even when you’re faced with uncertainty
  • Piggybacking on the first takeaway…you have to take risks AND take action even if you don’t know what the results will be
  • The greatest rewards and the most significant growth is experienced by leaders who are willing to take leaps into the unknown! If you want 10x or even 100x your business, you can’t do normal things. “You can’t do it incrementally…you have to do big stuff to move forward”

What You’ll Discover In Episode 143 of Evolution of Brand

  • Gail shares how her brand(s) have evolved over the years
  • How Gail pinpointed a need that entrepreneurs had and was able to excel because of it
  • Why you need to seek help in areas where your skill set or passions aren’t as strong
  • Reasons why you need to understand the numbers in your business, no matter what your business may be
  • Why speaking has been the biggest growth driver for Gail’s brand
  • How Gail adjusted to speaking and presenting when everything changed due to the COVID-19 pandemic
  • Action steps Gail took to ensure her brand pushed through the pandemic and was positioned for growth and results in the midst of uncertainty AND when that uncertainty faded away
  • Why leaders ALWAYS need to lead
  • Some of the memorable moments Gail has experienced being back on the speaking tour in 2022 and 2023
  • How speaking and communication skills learned on stage can translate to the podcast microphone…and vice versa
  • The importance of clear messaging and breathing in all facets of communication
  • A great book recommendation if you’re looking to enhance your voice
  • The biggest challenge creative entrepreneurs must overcome to thrive in their niche 
  • The importance of planning and building a solid foundation with all your branding and content strategies

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