Position Your Brand For Bulletproof Growth & Results with Gail Doby | Evolution of Brand EP143

Episode 143 Quick Summary

In Episode 143 of Evolution of Brand, Jason Cercone shares the mic with Gail Doby, the Chief Vision Officer and Co-Founder of Gail Doby Coaching & Consulting. Throughout this conversation, you’ll discover the transformational moves Gail made to push her brand through the COVID-19 pandemic, tips and strategies to position your brand for exceptional growth and success, how Gail has leaned into podcasting and used it to elevate her personal brand, and how to leverage public speaking and communication skills when speaking on stage AND on podcasts.

The Goods From Gail Doby

Check out Gail’s newly-branded company website | thepearlcollective.com
Connect with Gail directly at gaildoby.com
Pick up a copy of Gail’s book Business Breakthrough: Your Creative Value Blueprint to Get Paid What You’re Worth | Click here

Top 3 Takeaways From This Value-Packed Conversation

As we learned during the COVID-19 pandemic, things can happen that are often out of our control and we can’t let those happenings dictate how we operate within our brands. Always accentuate the positives and find the best way to push forward even when you’re faced with uncertainty
Piggybacking on the first takeaway…you have to take risks AND take action even if you don’t know what the results will be
The greatest rewards and the most significant growth is experienced by leaders who are willing to take leaps into the unknown! If you want 10x or even 100x your business, you can’t do normal things. “You can’t do it incrementally…you have to do big stuff to move forward”

What You’ll Discover In Episode 143 of Evolution of Brand

Gail shares how her brand(s) have evolved over the years
How Gail pinpointed a need that entrepreneurs had and was able to excel because of it
Why you need to seek help in areas where your skill set or passions aren’t as strong
Reasons why you need to understand the numbers in your business, no matter what your business may be
Why speaking has been the biggest growth driver for Gail’s brand
How Gail adjusted to speaking and presenting when everything changed due to the COVID-19 pandemic
Action steps Gail took to ensure her brand pushed through the pandemic and was positioned for growth and results in the midst of uncertainty AND when that uncertainty faded away
Why leaders ALWAYS need to lead
Some of the memorable moments Gail has experienced being back on the speaking tour in 2022 and 2023
How speaking and communication skills learned on stage can translate to the podcast microphone…and vice versa
The importance of clear messaging and breathing in all facets of communication
A great book recommendation if you’re looking to enhance your voice
The biggest challenge creative entrepreneurs must overcome to thrive in their niche
The importance of planning and building a solid foundation with all your branding and content strategies