A podcast is a tremendous way to communicate with your audience and connect with like-minded professionals in your niche. Business leaders worldwide leverage podcasts on a daily basis to amplify their message and build trust with target customers. But when it comes to launching a successful podcast, there are several […]
Podcast Guesting Simplified
17 posts
There’s an old adage that says you can’t stop a train when it’s barreling down the tracks at full speed. I feel that saying (and the subsequent visual it brings to mind) applies perfectly to the way podcasting – and podcast guesting – has made its mark on society. Now, […]
Building your brand as a value-driven podcast guest can open up a world of opportunities for you and your brand. But how does podcast guesting fit into your overall brand strategy? Undoubtedly, you’re executing many initiatives to tell your brand story and attract new people to your world. Social media, […]
How Do Podcast Reviews Work? We live in a world where buying decisions are heavily influenced by what others have to say about their experience with the product, service, brand, etc. In fact, according to qualtrics.com, 93% of customers read online reviews before buying a product. I’ve always been a […]
It Starts With Proper Expectations There are many advantages at your disposal when you position yourself as an impactful, value-driven podcast guest. Some of those advantages are: Having your brand message amplified on a global scale Partaking in high-level networking with people who share your passions Having a platform to […]
Power, Confidence, Impact Have you ever been in attendance for a presentation where the speaker absolutely tore the house down? Their message was so impactful and resonated so dynamically, you knew you were a better person for having heard it. Everything just clicked. What’s great about the world we live […]
Start Your Day Strong Ask any successful person what they attribute their daily success to, and pretty much all of them to the letter will pay homage to their morning routine. A solid morning routine executed consistently leads to increased focus, clarity, and productivity throughout the day. It serves as […]
If you’ve listened to a podcast recently, you’re aware of what I’m about to share. The conversation between the host and guest is great. There’s true chemistry, solid rapport, intriguing back and forth, and an ocean full of value for you to consume. As the conversation reaches its conclusion, the […]
Choose Your Podcasts Wisely The benefits a well-curated, properly-executed podcast guest marketing campaign bring your brand are plentiful. Increased exposure, authority positioning, thought leadership, high-level networking, SEO boosts…and we’re just getting the party started. Today, let’s put our focus on the ‘well-curated, properly-executed’ portion of that last sentence. In order […]